Poor response rates are a big problem that no-one is properly facing…and also a big opportunity to stand out for outstanding listening. While response rates do vary by survey medium, they’re often [...]
To get the best out of your customer feedback program you need to have the right approach to customer feedback for your business. 1) What’s the true nature of your customer relationships? The most important [...]
So many companies want to stand out for their CX, yet one of the most important interactions of all (asking for and gett...
Potentiate, a global market research agency with a specific focus on human experience, and MirrorWave, a New Zealand-bas...
Never has there been a more important time to listen, understand and respond. We have all gripped up the fact that we ar...